Mattel has announced a collaboration with the LeBron James Family Foundation to release a Ken doll modeled after basketball star LeBron James, marking the first time a professional male athlete has been depicted as a Ken doll. This new addition is part of Mattel's "Kenbassador" series, which aims to diversify its offerings and celebrate the 65th anniversary of the Ken character. LeBron James expressed his excitement about the collaboration, emphasizing the importance of role models and how they can inspire young individuals, aligning with Mattel's commitment to expanding representation within its product lines.
