The Dawn Project is using a Super Bowl ad to draw attention to the potential dangers of Tesla's "Full Self-Driving" system. The ad shows a Tesla running over a child-sized dummy and a fake baby in a stroller in a series of tests. The nonprofit group is calling out Tesla for allegedly knowing for more than six months that its software could cause potential dangers to pedestrians and drivers. The ad is part of a trend of more serious Super Bowl ads this year, and it remains to be seen if it will have the desired effect.
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The 2023 Super Bowl between the Philadelphia Eagles and the Kansas City Chiefs was watched by tens of millions of viewers, and companies paid up to $7 million for a 30-second spot. Advertisers sought to bring a sense of comfort and joy to viewers, and the ads featured a mix of celebrities, humor, nostalgia, music, and plenty of cuddly dogs. Charles Taylor, marketing professor at Villanova University, noted that this year's ads took a very light touch and focused on being fun and making the viewer feel good.
The Kansas City Chiefs won Super Bowl LVII in a thrilling finish, with a penalty allowing them to keep their drive alive and kick a game-winning field goal. After the game, there was speculation that Philadelphia Eagles quarterback Jalen Hurts had snubbed the Chiefs in the traditional post-game handshake, but USA Today reported that if it happened, it was behind closed doors. This marked the first Super Bowl victory in franchise history for the Chiefs, and the first time in NFL history that a team has won with a female coach.
Patrick Mahomes led the Kansas City Chiefs to a come-from-behind victory in Super Bowl LV, breaking a record for most rushing yards by a quarterback and earning the MVP award. Despite re-aggravating an ankle injury, Mahomes rallied the team to a 38-35 win with a 27-yard field goal by kicker Harrison Butker with 8 seconds remaining. This victory marks the Chiefs’ second Super Bowl win in four seasons, and puts them in the conversation for a potential dynasty.
The Kansas City Chiefs have won their second Super Bowl in four years, with Patrick Mahomes taking home the MVP title. Mahomes had a key role in the comeback, despite going into halftime trailing, and had a 26-yard run on a gimpy ankle just before the winning field goal. Despite suffering an ankle injury earlier in the playoffs, Mahomes said there was nothing that could have kept him off the field, and he made good on that promise.
This year's Super Bowl is set to be the most bet on in history, with an estimated $16 billion wagered by 50.4 million adults in the US. Additionally, the game will be marked by a historic first, with seven female pilots from the U.S. Navy performing a flyover to commemorate the 50th anniversary of women being allowed to become Navy pilots. 20% of the population will be betting on the game, with money being wagered online, at casinos, with a bookie, or casually with friends.
For the first time in history, two Black quarterbacks, Patrick Mahomes and Jalen Hurts, will face off in the Super Bowl. This marks a significant milestone in the NFL, as only eight Black quarterbacks have ever started a Super Bowl since the 1950s. Doug Williams, the first Black quarterback to start and win a Super Bowl, is excited for the historic matchup and believes it will inspire young people to pursue their dreams. The NFL is making progress in terms of racial equality with this momentous matchup.
President Joe Biden has declined a request from Fox News for a pre-Super Bowl interview, instead opting to do an interview with Fox Soul, a streaming platform aimed at Black Americans. However, Fox has canceled the interview, continuing the Biden administration's icy relationship with the right-wing channel. The annual presidential Super Bowl interview is usually taped on the Friday before the game, but Biden is not expected to participate this year.